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	<title>NORTH Advertising &#124; Brand advertising and content &#124; design + film + interactive + music &#124; Based in Portland, OR</title>
	<link>http://www.north.com/blog</link>
	<description>North Advertising &#124; Brand advertising and content &#124; design + film + interactive + music &#124; Based in Portland</description>
	<lastBuildDate>Fri, 12 Dec 2008 23:29:18 +0000</lastBuildDate>
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		<title>Jack Daniels: &#8216;Tis the Season&#8230;</title>
		<description>[flashvideo filename=http://www.north.com/blog/wp-content/uploads/JD/JDSnowyBlog.flv image=http://www.north.com/blog/wp-content/uploads/JD/JDSnowyBlog.jpg width=500 height=302 /]

Arnold again asked NORTH to produce some music for Jack Daniel's.

This time around it is was for a new holiday spot, and as always it was a blast to work on.  Thanks again Arnold!

The VFX were produced by the super talented crew at BrickyardVFX ...</description>
		<link>http://www.north.com/blog/index.php/archive/jack-daniel%e2%80%99s-brand-music-program/jack-daniels-holiday/</link>
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		<title>Coming Soon: We&#8217;re Live Downtown&#8230; come play with us</title>
		<description>

Amid all of the commercials and the website, we're also helping the Downtown Marketing Initiative partner with P.I.C.A. to do an interactive installation on the corner of 6th and Alder (launching this Friday morning with a ribbon cutting featuring mayor-elect Sam Adams.)

If you look really hard you might be able ...</description>
		<link>http://www.north.com/blog/index.php/basecamp/coming-soon/</link>
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		<title>The Right Brain Initiative</title>
		<description>Is now the time to pull the plug on arts in schools?

That's the question that The Right Brain Initiative is asking.

On the 18th of September, in front of nearly 200 advocates, NORTH helped unveil the new identity and mission platform for the Portland-based arts collaboration formerly known as Arts Partners.

Now ...</description>
		<link>http://www.north.com/blog/index.php/work/the-right-brain-initiative/</link>
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		<title>Grow Film</title>
		<description>Grow Film </description>
		<link>http://www.north.com/blog/index.php/family/grow-film/</link>
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		<title>makelike</title>
		<description>makelike is a graphic design studio founded in 2000 by artist/designers Mary Kysar and Topher Sinkinson. In 2005 they were goined by artist and illustrator Rob Halverson and in 2006 project/studio manager Tara Shirriff and artist/copywhiz Kristan Kennedy joined the Portland-based think tank.

Their studio generates art direction, graphic design, pattern ...</description>
		<link>http://www.north.com/blog/index.php/family/makelike/</link>
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		<title>P.G.E.: Simply Using Less</title>
		<description>[flashvideo filename=http://www.north.com/blog/wp-content/uploads/PGE/PGE_ICONS.flv width=500 height=338 /]

NORTH has just unveiled a television spot for client Portland General Electric with a curious proposition:  use less of our product.

Yes, desperate times call for desperate measures.  And NORTH and PGE are responding to the current energy crisis with a high-road message: conserve.

This elegiac ...</description>
		<link>http://www.north.com/blog/index.php/work/simply-using-less/</link>
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		<title>Bingo Bango Bongo: PGE Salmon Spot Reaches New Heights</title>
		<description>If you've been watching the Olympic broadcast on KGW here in the northwest, then maybe you've gotten to see NORTH's latest release.

Using some tongue-in-cheek humor and emulating some vintage chyron titling, we tried to bring a little levity (and a little notoriety) to P.G.E.'s salmon conservation efforts.

The result seems to ...</description>
		<link>http://www.north.com/blog/index.php/news/salmon/</link>
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		<title>Burning Man as Uber Brand</title>
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	Center Camp, Burning Man 07, originally uploaded by BURИBLUE.

				

	It’s ironic that an event centered around “radical self-expression and anti-consumerism” is actually a very large and successful brand. In fact, in ...</description>
		<link>http://www.north.com/blog/index.php/blogroll/burning-man-as-uber-brand-2/</link>
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		<title>Regence BCBS: JTC 2.0</title>
		<description>Ever wonder who’s behind message board monikers?  See for yourself in NORTH’s new Regence TV campaign featuring members helping members take charge of their health via myRegence.com. 

Specifically, the spots show various community members coming together on a metaphorical message board to give weight loss support, put family stress ...</description>
		<link>http://www.north.com/blog/index.php/work/jtc-2/</link>
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		<title>MyRegenceeCard.com:It&#8217;s nothing like going to the dentist&#8230;</title>
		<description>Feel like your friend has been neglecting his colon?

Does your brother look more like The Michelin Man than Superman? 

If you answered yes to either of those questions then you'd probably be a perfect candidate to send a Regence Health eCard.

As part of the Join the Conversation 2.0 campaign, NORTH ...</description>
		<link>http://www.north.com/blog/index.php/work/regence-blue-cross-blue-shield/myregenceecardcomits-nothing-like-going-to-the-dentist/</link>
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